THE GREATEST SHOW OF ALL

concept, design

for: ITS#EIGHT International Talent Support

The theme for ITS#EIGHT can be defined as a bizarre early-20th Centuriesque carnival of acrobats, magicians, mechanical wonders, side shows and more. The visual language has been developed by studying circus, magic shows and sideshows posters: their typography, their text, their colors. Images taken from those poster were composited with images of the projects of former year finalists, to create some fictional special shows. This way, the "8 Wonders Of The Modern World” were born, each one with the picture and the description of the attraction. The typical carny poster language was fused with concepts associated to the event, such as creativity and inspiration. The 8 Wonders illustrations were then used to create 8 postcards.